Category: Conversion Optimization

Top & Best Alternative Tools to Google Analytics | Full Guide

google analytics alternatives

Google Analytics is one of the most popular analytics tools that requires no introduction. It plays an essential role on every digital marketing and SEO campaign. According to a recent survey, Google Analytics is one of the most used web analytics tools in the world.  Another reason for its popularity is the brand name and

10 Best WordPress Plugins to Boost your Content Marketing Efforts

Content is actually a useful resource of information about anything. This terminology has obtained a considerable importance in the digital word. Without contents, online marketing has no existence at all. In order to gain success in digital marketing, SEO professional and webmasters need to have an appropriate content marketing strategy to create and distribute valuable,

Best Practices to Prevent Shopping Cart Abandonment this Holiday Sales Season

 The eCommerce industry is growing rapidly because it is working on one agenda i.e. convenience. The customers prefer online stores rather than physical stores because they don’t want to experience the hassle of standing in a long queue and fighting with the public to pick up the desired products and then again waiting at the