How your Toronto Business can benefit From SEO?
Search engines especially google are now a huge part of our daily lives. More than 90% of us start with a search query on google whenever we are looking for a product or service in Toronto. Not a surprising fact that so many local Toronto businesses are investing in SEO. Search engine optimization work helps your business to be more visible on search engine result pages via top rankings enabling you to bring more potential customers and buyers to your website. SEO increases brand authority and trust as most users trust your business more if your website shows on the top of search results. If done correctly SEO is the most effective way to reach your target audience. This is why we use tested and proven SEO strategies that will work with any budget. It decreases your marketing cost, improves the trustworthiness of your business ,help you know more about your target audience.
As mentioned above, SEO is the most cost effective technique to reach potential buyers. But why? It is simple! SEO improves your website’s traffic as well as improving the quality of your organic traffic. People finding your website on google are more qualified leads and have higher conversion ratios than people coming from other marketing channels such as Pay Per Click. More over CPA for SEO ( free in a long run!) is way more cheaper than the other digital marketing methods. Most people skip the ads on search engine result pages and prefer clicking on a website showing on the top of organic search results.
Rather than using spammy tactics for quick results, we implement an SEO strategy that is always focused on improving your website’s authority and trustworthiness in the eye of search engines. Since each project and client is different, we develop and execute a unique SEO strategy and we combine that with SEO analytics and reporting software to showcase the results and understand user behavior.
Monthly SEO Visitor Reports
Monthly SEO reports are essential for you to understand users behavior and find ways to drive them to conversion. At the beginning of your each billing cycle, we deliver monthly SEO reports that will give you an idea of how your website is performing and how much traffic it is generating from organic search and other popular channels like social media and referrals. In depth SEO visitor reports help us to understand what is working and not working on your website and adjust the SEO campaign accordingly.
Local SEO Services in Toronto
Local SEO algorithm is different than the search algorithm for websites serving global and national clientele. We use a customized local SEO strategy for each Toronto business depending on their niche and industry they are in. You maybe asking what business falls under local business category. Well, businesses like HVAC companies, painting companies, plumbing companies, moving companies, local restaurants, notaries , lawyers and advocates, stucco repair companies, dentists, chiropractors, spas, ESL schools, cannabis dispensaries, cleaning companies, locksmiths, garage door repair companies, renovation companies, local contractors and construction businesses, demolition companies, landscaping companies, asbestos removal companies, roofing companies and so on. Local SEO tasks we work on are but not limited to:
- Reviewing your current state on SERPS ( Rankings and etc)
- Competitor analysis, extracting low medium and high level competitors.
- Improving your website coding structure so it is SEO friendly for better search rankings.
- Creation of site map(s) and robots.txt optimization
- Making sure your website is secure and sitting on a https domain.
- Optimizing each page and defining primary and secondary targeted keywords.
- White hat link building
- Local Business citations
- Reputation Management
- Content writing (blog post, website content and etc..)